Look Professional With Personalized Business Stationery


Shawn Thomas

No matter what your business is, you want your business stationery to deliver the message that, first and foremost, you are a professional. Professionally printed, coordinated business stationery delivers that message directly and to the point. When everything from your business cards to your letterhead to your invoices mirrors the same design and quality, you establish your company as truly professional.

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Define your Message There are generally three types of messages to convey with professional business stationery:

  • Line of business, industry. You may be a young company or maybe you’ve been in business 50 years, but your company is not exactly a household name. Define your business with personalized stationery that communicates the industry you are in and what you do. If you are a home builder, you could incorporate a construction motif both in your logo and in the color of the paper and inks. Maybe you are a fashion retailer; communicate that with the use of some fashion-forward colors or an apparel-like graphic element.
  • Authority, established. You may be the authority in your business or maybe you are trying to become one. Either way, send the clear message that you are a professional, established business with tasteful personalized business stationery. There are a host of classic, minimalist, modern and corporate looks that will make an authority statement. Bottom line, you don’t want to be an investment banker sending a business note on your daughter’s pink and green polka dot stationery.
  • Cutting edge, technology, entrepreneurial. Maybe you are looking for an image other than the standard corporate navy blue and gray color palette. Make a statement with a cutting-edge contemporary design that evokes the 21st century. Elements that make a design more contemporary include the use of non-traditional colors or non-traditional placement of your company logo and address. For instance, instead of having your information top and center, have it placed in the lower right hand third of the page. A technology graphic theme also communicates a forward-looking business culture. If you’re an entrepreneur who needs to scream energy, go for a bold design with a dark or bright color and create the illusion of movement in your graphic elements.

Design for Consistency There is more to a coordinated appearance than just placing your logo at the top of the page or in the upper left hand corner of a label. Every design element of every piece of stationery should coordinate to present a polished image that is unmistakably your own. That means the font you choose and size, typestyle and color needs to be consistent. Don’t italicize the return address on your mailing envelope when your letterhead uses bold, no italics for your business address. Choose one typeface and stick to it. The major choice is whether to use a serif or sans serif font. Some people think of serif fonts as more traditional and sans serif as more contemporary. Both are equally professional — what matters most is using the font correctly throughout every piece of your business stationery and communications. Every time a customer or contact sees a piece of paper from your office, they should immediately recognize that it came from your office. That is what image is all about — creating an impression and then making certain that every time your company is seen, it fits that message. That means that all of your stationery, from business cards to monthly invoices, carries common design elements. Business stationery includes:

  • Business and correspondence cards
  • Both standard company and personalized executive letterhead
  • Thank-you notes with the company logo
  • Memo pads and internal routing slips
  • Envelopes in various sizes
  • Postcards and promotional mailers
  • Anything your customers see — invoices, receipts, shipping labels, etc.

Leverage your Supplier One of the best ways to ensure that your business image is consistent across your entire suite of office and business stationery is to order it all from the same source. When you source all of your custom business stationery from one supplier, you can be certain of the quality and the consistency of all your stationery products. Make sure your supplier has control of their product quality — some sellers are really 3rd-party outsourcers who use a different manufacturer or supplier for each job, based on low price. These businesses usually produce spotty quality and inconsistent service at best. Even if they may look like they’re saving you a few bucks, it will cost you more in the end. You need someone who is reliable all the time, but perhaps more importantly, able to come through on short notice for the occasional office emergency when somebody forgot to order more envelopes. Some suppliers even offer an online inventory management system that will send you reorder reminders based on your past order history. Leverage every resource available to your business to build your professional image with personalized business stationery. Personalized stationery is probably the number one thing you can do to present a professional and competent business image to your customers and the public.

About Author:

Shawn Thomas is a freelance writer who writes about writing rules and grammar, letter writing and etiquette, often focusing on specific products used in writing such as stationery


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By Merv Stevens

Getting involved with business on the internet does not always have to be such a difficult process. In fact, there are many different programs and tools that can help anyone with their current goals. Those who are thinking about affiliate marketing will have a number of excellent tools to assist them.

While most of these tools are going to be helpful, using too many tools at one time can actually cause some problems. It is important for you to look into your current marketing strategy and figure out which tools that will work most effectively with your process. Those who just start using different tools without proper thought are not going to get very far and might have to start over with a new marketing plan.

A website is a very crucial part of affiliate marketing that many people fail to take advantage of. Those who can use a site builder program will be able to get the results that they are looking for. This needs to be taken care of as soon as the individual decides to go forward with a marketing plan. Once the site is up and running, and with good promotion, the right kind of traffic and sales are going to start rolling in.

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When the website has been created, it is important to think about buying the right domain name. A domain name should be very easy for the customer to remember. Keep it as simple as possible and make sure that it does coincide with the site and the products that are being produced. It is also recommended to find a reputable hosting company to use.

Another great tool to use these days are blogs. Blogging is a great way to attract traffic as well as link to your actual website. In order to ensure that the right affiliate marketing results are received, be sure to update and write in the blog on a weekly, if not daily basis. This is going to help increase the page rank as search engines love relevant content, and in turn there will be a greater potential for increased revenue.

Creating banners is also a useful way to make some money. In fact, those who do not take the time to create and post various banners are losing out. These are very easy to make and those who do not have the time, or knowledge, should look for a professional that can help. Create banners that will point prospects to the affiliate products you are promoting.

Turning to different forms of software will also help put you ahead. The overall cost of this software is going to be well worth it as long as the right one is found. Look for beginners guides and make sure that your computer system can handle the software before downloading it.

Now is the perfect time to start looking into the right tools to help you in affiliate marketing. There are plenty of ways to get ahead on the internet and this is one of the best. Simply locate the very best tools out there and start using them in an effective way for you to get the most desirable results in your online marketing business.

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By Margaret Ryan

Prior to touching on the benefits of reseller hosting, it is good to exactly understand what it entails. It is a type of plan whereby the account owner is able to split up the bandwidth and hard drive space allotted to him with the intention to resell. It actually acts as a middleman between the account owner and the parent web hosting company.

Web host companies are those specific companies and organizations which enable other companies and groups or any other institutions that are in need of websites and offering their services on the internet to do so. This is also known as internet hosting and is a service that is provided by certain companies all over the world. People who then sell these services are called reseller hosting companies.

The kind of applications applied to any situation may be very simple or very complicated depending on the kind of web pages they need to put up. The kind of hosting will depend on which information is required to be put up in the World Wide Web. Web pages are examples of simple applications as well as file transfer protocols.

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There are several advantages of using this kind of plan. One of the advantages is that you will be able to enjoy more features. This is because the reseller account includes more features compared to the other basic plans. You will actually be in a position to administer your website well because of the powerful control panel that you have. This enables you to manage your site more effectively with lots of features.

There is no maintenance if you choose this plan. This is because it helps you to have your own dedicated server. There will be no worries about the complicated server issues that are likely to arise. You are expected to have an effective technical support that will help you in fixing server problems in case they occur.

This kind of plan can actually keep your expenses low. The reason for this is that the account owner will not be expected to purchase a dedicated server yourself. Purchasing of a dedicated server can actually cost some extra pennies and this is what reseller hosting plan takes care of. You will be able to enjoy many features at a low cost. Most of these plans are low priced and this will actually leave your business with excess financial resources to cater for other areas of your website.

The account owner can actually have more control. This type of package will actually allow you to manage all the aspects of your site effectively. You will actually have access to many features that will give you room to control your disc space usage, or the bandwidth limits in your site.

This kind of package can offer you a stream of income. You may find that you are not using all your reseller hosting space and this can enable you to make money. This can be possible through reselling space on your website. It is actually a greater way for a business to increase its revenue. In most cases, this strategy is usually used to pay for the site and still remain with adequate space for carrying out your business activities.

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By Jason France

If you are ready for a custom home builder texas to have your house plans or building plans created, then you may want to consider the options before you. You can choose between floor plans that are already out there on the Internet, or have some custom house plans made for you by grand homes. Of course, the choice really is yours when buying a custom home builder texas, but the results may be as different as day is from night in the long run. Whether you are building a log cabin, a townhouse, an investment property, or a luxury home, you want to make sure that you have the right blueprints for your new Grand Home custom home builder texas.

Custom home builder texas grand homes plans will provide you with…

A Greater Flexibility in Design

As you look at existing home plans that you find here or there, you will discover that they all are based on someone else’s needs and ideas. Your own dream home, however, should be just that – your dream home. When designing your own custom house plans, you need to consider all possibilities to make your vision come to pass.

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One option that you may want to consider as you think about your custom floor plans, is the possibility of alternative home designs. This can include unique grand homes like green homes, custom home builder texas, earthen homes, solar homes, barn conversions, strawbale, and so much more. Some of these home designs can greatly lower the cost of your new home construction.

An Increased Level of Functionality

As you work with a professional to make your own floorplans, you are free to put into them the special features you want. One idea may be to put the laundry room on the same floor as the bedrooms. This way you do not have to carry loads of clothes and other things unnecessarily from floor to floor.

Another advantage of a custom home plan is that you can put bathrooms where you want, extra closets, add an island and a pantry in the kitchen, have walk-in closets, and put anything else in that you desire. Your new home can be built to your convenience – you can have it made your way. With your own custom house plans, you can add ceiling fans, fireplaces, all the outlets you want, and even put in zone heating if you want. It will be your unique architectural design.

A Higher Plane of Satisfaction

After you have built your own custom home, you will be the one that is happier having followed your own ideas and tastes in design. You will be glad that you made original floor plans and did not follow someone else’s ideas. Even better yet, you can talk to your floor plan designer about ideas you have and receive consultation from someone who has experience in what kind of features work well – and which ones might be better left out, or changed.

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